Promotional & Brand Films · London

Promotional video
production that
performs

Further Studios is a London-based promotional video production company making brand films, product launches and campaign work for teams who need the film to do a job — not just look good. We start from the business objective and reverse-engineer everything else, which is how we've made work for Amazon, Lexus, Webflow and Quant.

BasedShoreditch, E2
CoverageLondon · UK · Global
Turnaround3–6 weeks brief → delivery
Brand teams we've made films for
Encore Kitchens Booth Exhibits DXC Technology Fairmont Hotels & Resorts
01 · What we make

Six formats. One studio across strategy, script, shoot and edit.

From a thirty-second social cut to a broadcast campaign, the brief decides the format — not the other way round. Every project runs through the same accountable team end-to-end.

01 / 06
Animation

Animated promotional videos

Explainers, motion graphics and animated campaign films — for the stories that are easier to draw than to film.

02 / 06
Launch

Product launch films

Show the thing working. Hero film plus the modular cut-downs your channels need on launch day, delivered together.

03 / 06
Founder

Founder & origin stories

Interview-led films that put a credible human face on the brand. Calmly directed, properly lit, and edited to stay honest.

04 / 06
Social

Social-first short form

Built vertical from the first frame, not cropped down from a landscape edit. Framed for every ratio at the shoot.

05 / 06
Broadcast

TV & broadcast commercials

Clearance-ready commercials to broadcast spec, with the grade, mix and versioning handled in-house.

06 / 06
Campaign

Hero brand campaign films

The centrepiece film a whole campaign hangs off, with the full family of edits, teasers and stills shot alongside it.

02 · Why brand teams choose Further

We reverse-engineer the film from the outcome you need.

Most promotional video goes wrong at the brief, not the shoot. So we start with the business objective — the thing that has to change — and work backwards to the concept.

Every project opens with a short discovery session: what the film has to achieve, who has to believe it, where it will actually be watched, and how you'll know it worked. Only then do we write a treatment. It means the creative conversation is about whether an idea serves the objective, rather than whether someone likes it.

Because we're a lean studio rather than an agency, the budget goes on screen instead of into account management. You work directly with the people making the film — the producer, director and editor are in the same conversations from brief to delivery, so nothing is lost in a handover.

We plan distribution before the shoot, not after. Every framing decision accounts for the ratios you'll need, so the social cut isn't a compromised crop of the hero film — it was shot for.

03 · Recent promotional work

Brand films, launch campaigns and product stories for teams with a number to hit.

04 · Our production process

Five stages. You always know what's happening and who owns it.

The same shape for a single-day founder film as for a multi-location campaign — just resized. Nothing moves to the next stage without your sign-off.

STEP 01 / 05

Strategy & brief

Discovery session. Objective, audience, channels and the measure of success, agreed in writing.

Week 1
STEP 02 / 05

Concept & script

Treatment, message hierarchy, script and storyboard — signed off before a camera is booked.

Week 1–2
STEP 03 / 05

Pre-production

Casting, locations, schedule, kit list and shot list. Framing planned for every ratio you need.

Week 2–3
STEP 04 / 05

The shoot

Directed production with our London crew — DOP, sound, and a producer keeping the day on track.

Shoot days
STEP 05 / 05

Edit & delivery

Edit, grade, sound mix, motion graphics and captions. Two structured rounds, then every format you need.

+2 weeks
Got a film to make?

Tell us the objective.
We'll send a budget today.

A 20-minute call is enough to scope most projects. You'll leave it with a creative direction and an honest budget range — no pitch decks, no agency markup.

05 · Frequently asked

Quick answers to the things every brand lead asks.

Can't see your question? Email hello@further.works — we usually reply within the hour.

Promotional video production starts at £3,500 and typically runs to £8,000 depending on scope and the quantity of filming days. We always send a written cost breakdown before any work starts.
A single-shoot-day promotional film is typically three weeks from green-light to delivery. Multi-location campaign films and anything involving motion graphics generally run four to six weeks. Tight deadlines can be fast-tracked when agreed up front.
Yes. Most clients ask us to lead on concept and script. We start from the business objective, agree the message hierarchy with your stakeholders, then write a treatment and script for sign-off before pre-production begins. If you'd rather lead on script yourself, we'll review and storyboard it instead.
Yes, as standard. Every project delivers 16:9, 9:16 and 1:1 exports with captions, plus the shorter cut-downs agreed in the brief. We plan framing for every ratio at the shoot rather than cropping afterwards.
Adjacent service

Event
filming

Adjacent service

Corporate video
production · London

Visit our offices

London

Based in the heart of Shoreditch, we're a 3min walk from Hoxton station and 8min walk from Shoreditch Highstreet - come say hello!

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